The holy grail of search!

Recently came across this article in the feb edition of wired magazine – how big G! keeps it’s search algorithms ticking.

Every year, tens of tweaks are rolled out to the core search algorithms. Invisible to casual observers like us (And you thought doodles were the only thing their search team has been busy with).

I was inspired to read how a team that is already way ahead of the competition, keeps its passion alive to engineer a great product. It was also inspiring to see top engineer and Google Fellow Amit Singhal being quoted by the Wired mag.

My post today was not triggered by the article on wired. Instead, an interesting goofup I saw during during my daily dose of Google news:

Mistaken identity by Google’s image matching. The great architect of communism impersonated as the deputy chief minister of Tamil Nadu. :)

Almost about to finish reading The Google Story by David Vise. I would love to write an excerpt some other time. Next in the stack is Thomas Friedman (The World is Flat) and Vir Sanghvi (Men of Steel).